Intellectual Property Policy Overview
Actcentive through the community strives to provide customers with the most comprehensive global brand database and marketplaces. Actcentive does not allow listings that violate the intellectual property rights of brands or other rights owners. This page provides information about intellectual property (IP) rights and common IP concerns that might arise when selling on Actcentive. This is not legal advice. You should consult a lawyer if you have a specific question about your IP rights or the IP rights of others.
Refer to the specific countries IPO websites for more information:
- WIPO Global IP Directory
- European IPR Helpdesk European IPO Directories
- EUIPO European IPO Directories
- UK IPO United Kingdom IPO Directory
What is Copyright?
A copyright protects original works of authorship, such as videos, movies, songs, books, musicals, video games, paintings, technology-based works (such as computer programs), etc. Generally, copyright law is meant to incentivize the creation of original works of authorship for the benefit of the public. To receive copyright protection, a work of authorship must be created by an author and must have some amount of creativity. If you are the author of an original work, then you typically own the copyright in that work.
Protection usually arises at the moment of creation of a work, without a need for a registration, certification or other formal act.
Each country has its own copyright laws, but all copyright laws prohibit the unauthorized copying and use of original works, as well as the unauthorized import of products from outside their region.
How do I own the copyright?
A person who authors original content usually owns the copyright for that work. If you take a photo of your product, you generally have copyright protection in the photo you took, and you can use that photo on your product detail page to sell that product. However, if you find a photo on someone else’s website, you should not upload that photo to a product detail page without the other person’s permission.